{"id":129789,"date":"2026-09-16T12:19:15","date_gmt":"2026-09-16T18:19:15","guid":{"rendered":"https:\/\/zeromagazine.mx\/index.php\/2026\/09\/16\/bachoco-panam-sneaker-mexicano-colaboracion\/"},"modified":"2026-09-16T12:19:15","modified_gmt":"2026-09-16T18:19:15","slug":"bachoco-panam-sneaker-mexicano-colaboracion","status":"publish","type":"post","link":"https:\/\/zeromagazine.mx\/index.php\/2026\/09\/16\/bachoco-panam-sneaker-mexicano-colaboracion\/","title":{"rendered":"Bachoco x PANAM: el sneaker mexicano que celebra septiembre"},"content":{"rendered":"\n

Hay cosas que reconocemos inmediatamente como mexicanas. Una marca que lleva d\u00e9cadas acompa\u00f1\u00e1ndonos, unos tenis que hemos visto crecer con distintas generaciones y, ahora, una colaboraci\u00f3n que mezcla ambos mundos. Bachoco x PANAM<\/strong> convierte esa nostalgia en un sneaker que literalmente puedes llevar puesto.<\/p>\n\n\n\n

La colaboraci\u00f3n re\u00fane a dos marcas mexicanas con una historia de varias d\u00e9cadas. Bachoco, con m\u00e1s de 70 a\u00f1os formando parte de la vida cotidiana del pa\u00eds, y PANAM, que naci\u00f3 en M\u00e9xico en 1962 y convirti\u00f3 sus siluetas cl\u00e1sicas en parte del imaginario urbano nacional.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

Bachoco x PANAM convierte la nostalgia en sneakers<\/h2>\n\n\n\n

Para esta colaboraci\u00f3n, PANAM intervino el modelo Meztli<\/strong> con elementos inspirados en el universo visual de Bachoco. El resultado busca llevar una de las frases m\u00e1s reconocibles de la marca, \u201cSOY MEXICANO ESPECTACULAR\u201d<\/strong>, al mundo de la moda urbana.<\/p>\n\n\n\n

Pero hay un detalle que hace que este par sea todav\u00eda m\u00e1s especial: parte de los materiales utilizados para su fabricaci\u00f3n proviene de espectaculares de Bachoco que ya hab\u00edan terminado su periodo de exhibici\u00f3n<\/strong>.<\/p>\n\n\n\n

En lugar de quedarse olvidados despu\u00e9s de cumplir su funci\u00f3n, estos materiales fueron recuperados y procesados para incorporarse a la suela del calzado. As\u00ed, algo que durante a\u00f1os estuvo en las calles como parte de la identidad visual de Bachoco ahora regresa a ellas de una manera completamente diferente.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

Un pedacito de la historia de Bachoco para llevar puesto<\/h2>\n\n\n\n

La idea detr\u00e1s de Bachoco x PANAM no se queda \u00fanicamente en hacer un dise\u00f1o llamativo. Tambi\u00e9n juega con la memoria y con esos objetos que, de tanto verlos, terminan formando parte de nuestra vida cotidiana.<\/p>\n\n\n\n

\u201cDarle una segunda vida a nuestros espectaculares y, al mismo tiempo, encontrar una nueva forma de estar cerca de la gente fue la combinaci\u00f3n perfecta\u201d, coment\u00f3 El T\u00edo Bachoco. La frase resume bastante bien el concepto: tomar algo conocido, transformarlo y llevarlo a un espacio inesperado.<\/p>\n\n\n\n

Y aunque se trata de un sneaker pensado para usarse, la colaboraci\u00f3n tambi\u00e9n tiene ese componente de pieza para guardar. La combinaci\u00f3n entre dos marcas tan reconocibles y el uso de materiales recuperados le da un car\u00e1cter coleccionable.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

M\u00e9xico tambi\u00e9n se lleva puesto<\/h2>\n\n\n\n

Septiembre suele ser el momento en el que aparecen los colores patrios por todos lados, pero lo mexicano tambi\u00e9n puede celebrarse desde objetos, dise\u00f1o y cultura urbana. En este caso, Bachoco y PANAM toman elementos que forman parte de la memoria colectiva y los convierten en una pieza contempor\u00e1nea.<\/p>\n\n\n\n

El resultado es un par que conecta comida, publicidad, calles y moda sin intentar dejar atr\u00e1s su origen. Es, b\u00e1sicamente, una historia muy mexicana que cambia de formato y termina caminando por la ciudad.<\/p>\n\n\n\n

Las \u00faltimas piezas de Bachoco x PANAM<\/strong> est\u00e1n disponibles a trav\u00e9s de la tienda en l\u00ednea y los puntos de venta de PANAM.<\/p>\n\n

\n <\/div>\n\n","protected":false},"excerpt":{"rendered":"

Bachoco y PANAM celebran el mes patrio con un sneaker que mezcla nostalgia, dise\u00f1o urbano y materiales recuperados de antiguos espectaculares.<\/p>\n","protected":false},"author":4,"featured_media":129788,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[63,67],"tags":[14632,14634,125,6873,13014,10326,144,6872,14633,990,131],"class_list":["post-129789","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-lifestyle","category-moda","tag-bachoco","tag-bachoco-x-panam","tag-colaboracion","tag-diseno-mexicano","tag-edicion-especial","tag-mes-patrio","tag-mexico","tag-moda-mexicana","tag-panam","tag-sneakers","tag-streetwear","has-post-title","has-post-date","has-post-category","has-post-tag","has-post-comment","has-post-author",""],"yoast_head":"\nBachoco 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