{"id":131555,"date":"2026-10-12T19:52:22","date_gmt":"2026-10-13T01:52:22","guid":{"rendered":"https:\/\/zeromagazine.mx\/index.php\/2026\/10\/12\/ecoalf-mas-que-lana-coleccion-lana-regenerativa\/"},"modified":"2026-10-12T19:52:22","modified_gmt":"2026-10-13T01:52:22","slug":"ecoalf-mas-que-lana-coleccion-lana-regenerativa","status":"publish","type":"post","link":"https:\/\/zeromagazine.mx\/index.php\/2026\/10\/12\/ecoalf-mas-que-lana-coleccion-lana-regenerativa\/","title":{"rendered":"ECOALF presenta \u201cM\u00e1s que lana\u201d: una colecci\u00f3n de jerseys que apuesta por la regeneraci\u00f3n de la tierra"},"content":{"rendered":"\n

En una industria donde cada temporada aparecen nuevas tendencias, hay prendas que buscan ir m\u00e1s all\u00e1 de lo que vemos en el espejo. ECOALF presenta \u201cM\u00e1s que lana\u201d, una colecci\u00f3n c\u00e1psula elaborada con 100% lana regenerativa<\/strong> que pone el foco en el origen de los materiales, el cuidado de los ecosistemas y las personas que hacen posible su producci\u00f3n.<\/p>\n\n\n\n

Para desarrollar este proyecto, la marca viaj\u00f3 hasta Mount Nicholas, en Nueva Zelanda, a orillas del lago Wakatipu, donde conoci\u00f3 de cerca su colaboraci\u00f3n con Zentera y el programa de lana regenerativa ZQ+. La propuesta parte de una idea sencilla, pero importante: entender que la historia de una prenda comienza mucho antes de llegar a nuestro cl\u00f3set.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

ECOALF y la lana regenerativa: vestir con una historia detr\u00e1s<\/h2>\n\n\n\n

La colecci\u00f3n busca ir m\u00e1s all\u00e1 de reducir el impacto ambiental de la industria textil. Su objetivo es contribuir a la regeneraci\u00f3n de los suelos, la conservaci\u00f3n de la biodiversidad y la protecci\u00f3n de los recursos h\u00eddricos mediante pr\u00e1cticas agr\u00edcolas enfocadas en el cuidado de la tierra.<\/p>\n\n\n\n

De acuerdo con la informaci\u00f3n compartida por ECOALF, el programa re\u00fane a m\u00e1s de 500 productores certificados y 3.5 millones de ovejas. Adem\u00e1s, cada jersey puede rastrearse hasta el reba\u00f1o del que procede la lana, una caracter\u00edstica que permite conocer mejor el origen de la fibra.<\/p>\n\n\n\n

Entre las productoras involucradas est\u00e1 Kate Cocks, quien lleva cerca de 20 a\u00f1os formando parte del proyecto. Su experiencia refleja la relaci\u00f3n entre la calidad de los materiales y el entorno en el que se producen: para ella, cuidar la tierra y obtener una lana excepcional son parte del mismo trabajo.<\/p>\n\n\n\n

La iniciativa tambi\u00e9n forma parte de un camino que ECOALF comenz\u00f3 hace tres a\u00f1os con materiales regenerativos, inicialmente a trav\u00e9s del algod\u00f3n. Seg\u00fan la marca, entre sus proyectos de algod\u00f3n y lana regenerativos ha contribuido a restaurar 1.5 millones de metros cuadrados de terreno, una superficie equivalente a unos 210 campos de f\u00fatbol.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

Jerseys atemporales para llevar todos los d\u00edas<\/h2>\n\n\n\n

M\u00e1s all\u00e1 de su propuesta ambiental, \u201cM\u00e1s que lana\u201d apuesta por prendas vers\u00e1tiles que puedan mantenerse en el armario m\u00e1s all\u00e1 de una temporada. La marca destaca la suavidad y flexibilidad de las fibras, as\u00ed como la capacidad natural de la lana para regular la temperatura, ayudando a conservar el calor cuando hace fr\u00edo y permitiendo la transpiraci\u00f3n cuando sube la temperatura.<\/p>\n\n\n\n

La colecci\u00f3n incluye cuatro modelos que combinan siluetas cl\u00e1sicas con detalles diferentes.<\/p>\n\n\n\n

Para hombre, Laguna<\/strong> presenta un cuello redondo y est\u00e1 disponible en naranja, verde cipr\u00e9s, azul cobalto y azul marino. Valle<\/strong>, por su parte, apuesta por el cuello en V y un estilo pensado para el d\u00eda a d\u00eda.<\/p>\n\n\n\n

En la propuesta femenina, Lara<\/strong> combina el cuello de pico con hombros ca\u00eddos, mientras que Adria<\/strong> destaca por su cuello grueso de canal\u00e9.<\/p>\n\n\n\n

Las siluetas buscan integrarse con facilidad en distintos estilos personales, desde combinaciones casuales con jeans hasta looks m\u00e1s cuidados para el d\u00eda a d\u00eda.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

\u00bfPuede la moda contribuir a regenerar el planeta?<\/h2>\n\n\n\n

Con \u201cM\u00e1s que lana\u201d, ECOALF plantea una conversaci\u00f3n que va m\u00e1s all\u00e1 de elegir una prenda por su color, textura o dise\u00f1o: tambi\u00e9n invita a prestar atenci\u00f3n a los materiales y a las pr\u00e1cticas que existen detr\u00e1s de ellos.<\/p>\n\n\n\n

La lana regenerativa se presenta como una alternativa dentro de una industria que busca nuevas formas de relacionarse con los recursos naturales. Sin embargo, el alcance ambiental de este tipo de iniciativas depende de las pr\u00e1cticas concretas, su seguimiento y la transparencia con la que se eval\u00faan sus resultados.<\/p>\n\n\n\n

Por ahora, la propuesta de ECOALF re\u00fane dos ideas en una misma colecci\u00f3n: b\u00e1sicos pensados para durar y una apuesta por una producci\u00f3n que busca dejar la tierra en mejores condiciones de las que encontr\u00f3. Porque, cuando conocemos el origen de lo que vestimos, un jersey puede contar una historia mucho m\u00e1s grande que la de una tendencia.<\/p>\n\n\n\n

\"\"<\/figure>\n\n
\n <\/div>\n\n","protected":false},"excerpt":{"rendered":"

ECOALF explora una nueva forma de vestir con M\u00e1s que lana, una colecci\u00f3n c\u00e1psula de jerseys elaborados con lana regenerativa procedente de Nueva Zelanda.<\/p>\n","protected":false},"author":4,"featured_media":131554,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[67],"tags":[14316,4300,14587,15941,15940,15938,15939,7762],"class_list":["post-131555","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-moda","tag-coleccion-capsula","tag-diseno","tag-ecoalf","tag-estilo-atemporal","tag-fibras-naturales","tag-lana-regenerativa","tag-moda-responsable","tag-moda-sostenible","has-post-title","has-post-date","has-post-category","has-post-tag","has-post-comment","has-post-author",""],"yoast_head":"\nECOALF presenta \u201cM\u00e1s que lana\u201d: una colecci\u00f3n de jerseys que apuesta por la regeneraci\u00f3n de la tierra - 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