{"id":132361,"date":"2026-11-06T14:34:55","date_gmt":"2026-11-06T20:34:55","guid":{"rendered":"https:\/\/zeromagazine.mx\/index.php\/2026\/11\/06\/shein-digital-roadshow-parque-tepeyac\/"},"modified":"2026-11-06T14:34:55","modified_gmt":"2026-11-06T20:34:55","slug":"shein-digital-roadshow-parque-tepeyac","status":"publish","type":"post","link":"https:\/\/zeromagazine.mx\/index.php\/2026\/11\/06\/shein-digital-roadshow-parque-tepeyac\/","title":{"rendered":"SHEIN lleva la moda y la tecnolog\u00eda a Parque Tepeyac con Digital RoadShow"},"content":{"rendered":"\n

La moda tambi\u00e9n puede ser una forma de descubrir qui\u00e9nes somos. Con esa idea, SHEIN presenta Digital RoadShow<\/strong>, una experiencia interactiva que combina colorimetr\u00eda, tecnolog\u00eda, belleza y personalizaci\u00f3n para que los visitantes exploren diferentes maneras de expresar su estilo.<\/p>\n\n\n\n

La activaci\u00f3n estar\u00e1 abierta al p\u00fablico del 5 al 8 de noviembre en Parque Tepeyac, Ciudad de M\u00e9xico. A diferencia de una exhibici\u00f3n tradicional, la propuesta funciona como un recorrido por distintas estaciones, donde cada participante podr\u00e1 experimentar con colores, tendencias y herramientas digitales a trav\u00e9s de un Pasaporte del Color.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

Colorimetr\u00eda, estilos y personalizaci\u00f3n: as\u00ed ser\u00e1 el recorrido<\/h2>\n\n\n\n

Uno de los principales atractivos ser\u00e1 el diagn\u00f3stico de colorimetr\u00eda, realizado mediante t\u00f3tems digitales con tecnolog\u00eda de escaneo facial en tiempo real. Esta herramienta permitir\u00e1 identificar una paleta de colores que favorezca la imagen de cada visitante, adem\u00e1s de mostrar tonos clave de SHEIN relacionados con sus resultados.<\/p>\n\n\n\n

El recorrido tambi\u00e9n contar\u00e1 con estaciones tem\u00e1ticas para explorar distintas propuestas de vestimenta: Cool Girl, Office Lady, Mom & Baby Kids y Elegant. En estos espacios, los asistentes podr\u00e1n probar virtualmente combinaciones y descubrir prendas que conecten con sus preferencias personales.<\/p>\n\n\n\n

La creatividad tendr\u00e1 su propio espacio en un taller DIY realizado en colaboraci\u00f3n con Warner Bros. Discovery. Ah\u00ed, los participantes podr\u00e1n personalizar una tote bag inspirada en Las Chicas Superpoderosas<\/strong>, llevando una parte de la experiencia a un objeto dise\u00f1ado por ellos mismos.<\/p>\n\n\n\n

Por su parte, SHEGLAM contar\u00e1 con una estaci\u00f3n dedicada a la l\u00ednea de belleza, acompa\u00f1ada de escenarios visuales pensados para tomar fotograf\u00edas y compartir el recorrido en redes sociales.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

Yeri MUA, Karen Torres y Melissa Navarro estar\u00e1n presentes<\/h2>\n\n\n\n

Digital RoadShow tambi\u00e9n tendr\u00e1 invitados especiales durante sus d\u00edas de actividad. El 5 de noviembre, las creadoras de contenido Karen Torres y Melissa Navarro acompa\u00f1ar\u00e1n el inicio de la experiencia y participar\u00e1n en un Meet & Greet exclusivo.<\/p>\n\n\n\n

Para el cierre, el 8 de noviembre, Yeri MUA se sumar\u00e1 a la activaci\u00f3n con un encuentro especial para sus fans. SHEIN invita a seguir sus redes sociales para conocer las din\u00e1micas y los requisitos para participar por un lugar en estos encuentros.<\/p>\n\n\n\n

Adem\u00e1s, quienes completen el recorrido y consigan los sellos de su Pasaporte del Color podr\u00e1n acceder a sorpresas de la marca. Tambi\u00e9n estar\u00e1 disponible el c\u00f3digo SHEINSHOW26<\/strong>, que ofrece un 30% de descuento directo en compras realizadas a trav\u00e9s de la aplicaci\u00f3n.<\/p>\n\n\n\n

Fechas, horarios y ubicaci\u00f3n<\/h2>\n\n\n\n

Digital RoadShow se realizar\u00e1 en la planta baja del Centro Comercial Parque Tepeyac, en Ciudad de M\u00e9xico. El acceso ser\u00e1 libre y gratuito, con los siguientes horarios:<\/p>\n\n\n\n

    \n
  • 5 de noviembre:<\/strong> de 15:00 a 20:00 horas.<\/li>\n\n\n\n
  • Del 6 al 8 de noviembre:<\/strong> de 12:00 a 20:00 horas.<\/li>\n<\/ul>\n\n\n\n

    Con esta iniciativa, SHEIN apuesta por llevar parte de su universo digital a un espacio presencial, donde la moda deja de ser \u00fanicamente una cuesti\u00f3n de tendencias y se convierte en una oportunidad para experimentar, jugar con la imagen y explorar nuevas formas de expresi\u00f3n personal.<\/p>\n\n\n\n

    \"\"<\/figure>\n\n
    \n <\/div>\n\n","protected":false},"excerpt":{"rendered":"

    SHEIN lleva su universo digital a Parque Tepeyac con una experiencia gratuita que incluye colorimetr\u00eda, pruebas virtuales de estilo, personalizaci\u00f3n y encuentros con creadoras de contenido.<\/p>\n","protected":false},"author":4,"featured_media":132360,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_hide_featured_image":false,"_jetpack_featured_image_duplicate_dismissed":0,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[67],"tags":[16342,16344,120,16343,6711,6141,6893],"class_list":["post-132361","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-moda","tag-digital-roadshow","tag-las-chicas-superpoderosas","tag-moda","tag-parque-tepeyac","tag-sheglam","tag-shein","tag-tecnologia","has-post-title","has-post-date","has-post-category","has-post-tag","has-post-comment","has-post-author",""],"yoast_head":"\nSHEIN lleva la moda y la tecnolog\u00eda a Parque Tepeyac con Digital RoadShow - Zero Magazine<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/zeromagazine.mx\/index.php\/2026\/11\/06\/shein-digital-roadshow-parque-tepeyac\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"SHEIN lleva la moda y la tecnolog\u00eda a Parque Tepeyac con Digital RoadShow - Zero Magazine\" \/>\n<meta property=\"og:description\" content=\"SHEIN lleva su universo digital a Parque Tepeyac con una experiencia gratuita que incluye colorimetr\u00eda, pruebas virtuales de estilo, personalizaci\u00f3n y encuentros con creadoras de contenido.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/zeromagazine.mx\/index.php\/2026\/11\/06\/shein-digital-roadshow-parque-tepeyac\/\" \/>\n<meta property=\"og:site_name\" content=\"Zero Magazine\" \/>\n<meta property=\"article:published_time\" content=\"2026-11-06T20:34:55+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/zeromagazine.mx\/wp-content\/uploads\/2026\/11\/NRA44M4MHzwUm5T2MoBTYW.png\" \/>\n<meta name=\"author\" content=\"David Morales\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"David Morales\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/zeromagazine.mx\\\/index.php\\\/2026\\\/11\\\/06\\\/shein-digital-roadshow-parque-tepeyac\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/zeromagazine.mx\\\/index.php\\\/2026\\\/11\\\/06\\\/shein-digital-roadshow-parque-tepeyac\\\/\"},\"author\":{\"name\":\"David Morales\",\"@id\":\"https:\\\/\\\/zeromagazine.mx\\\/#\\\/schema\\\/person\\\/9f7f1a17c60ba8e9980e3e6677aabe5a\"},\"headline\":\"SHEIN lleva la moda y la tecnolog\u00eda a Parque Tepeyac con Digital RoadShow\",\"datePublished\":\"2026-11-06T20:34:55+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/zeromagazine.mx\\\/index.php\\\/2026\\\/11\\\/06\\\/shein-digital-roadshow-parque-tepeyac\\\/\"},\"wordCount\":534,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/zeromagazine.mx\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/zeromagazine.mx\\\/index.php\\\/2026\\\/11\\\/06\\\/shein-digital-roadshow-parque-tepeyac\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/i0.wp.com\\\/zeromagazine.mx\\\/wp-content\\\/uploads\\\/2026\\\/11\\\/H2Zm7ovVJbQOt0nH7PC9vG.png?fit=680%2C852&ssl=1\",\"keywords\":[\"Digital RoadShow\",\"Las Chicas Superpoderosas\",\"Moda\",\"Parque Tepeyac\",\"SHEGLAM\",\"Shein\",\"tecnologia\"],\"articleSection\":[\"Moda\"],\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/zeromagazine.mx\\\/index.php\\\/2026\\\/11\\\/06\\\/shein-digital-roadshow-parque-tepeyac\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/zeromagazine.mx\\\/index.php\\\/2026\\\/11\\\/06\\\/shein-digital-roadshow-parque-tepeyac\\\/\",\"url\":\"https:\\\/\\\/zeromagazine.mx\\\/index.php\\\/2026\\\/11\\\/06\\\/shein-digital-roadshow-parque-tepeyac\\\/\",\"name\":\"SHEIN lleva la moda y la tecnolog\u00eda a Parque Tepeyac con Digital RoadShow - 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